While it’s common knowledge that each generation of workers has different requirements, the degree to which current job seekers vote with their feet when it comes to choosing companies based on these preferences is surprising.
A CNBC/Momentive survey released earlier this month found those in the job market want to work for firms that share their values. That statement is true for a large percentage of the workplace, the survey found. Around 50% would not even consider working for a company that didn’t share their values. In fact, 40% would quit their job if their company took a stand on a political issue that they do not agree with.
The article cites further support from a survey by Qualtrics that concluded more than half of U.S. employees — 54% — said they would be willing to take a pay cut to work at a company that shares their values. And 56% said they wouldn’t even consider a job at a company that has values they disagree with.
Given that, should companies speak out at all on political topics? Workers are split on whether they want business leaders to speak out more on social, environmental and political issues, including constitutional and reproductive rights.
Research finds that addressing these issues can influence a company’s ability to attract and retain talent. “The best companies are going to listen to many opinions,” said human resources advisor and author Paul Wolfe, in the article. “People want to feel seen and heard, even though the company may not completely agree with them all the time.”